Flaming hot Invention in 2019

 

Flaming hot cheetos were declared

America's favorite snack brand for the

third consecutive year but what if i told you that the super

addictive snack nearly didn't exist at

all.

 

 In 1976 18 year old Richard Montagnes

was hired as a janitor

at a Frito lay plant in Rancho Cucamonga

California.

The position paid four dollars an hour

with benefits and Montagnes's wife filled out the

application for him because he struggled

to read and write while on the job Montagnes noted that a

broken machine on the cheetos assembly

line had spat out a batch of plain cheetos

without the cheese powdered dust

Montagnes took the cheetos home and

dusted them with chili powder he credits the idea to a

favorite snack.

 

Grilled corn dressed with lime and chili

powder sold by a local street vendor

Montagnes first pitched the idea to

former Pepsico Ceo Roger Enrico over the phone and was

given two weeks to prepare a presentation to the executive suite

of course it was an instant hint.

Montagnes went on to become an executive

vice president at Pepsico north America and is now a

best-selling author and motivational speaker what an

inspiration.